Motomorphosis

An eco-friendly kid's toy that transforms from car to plane to boat seamlessly, a versatile vehicle of fun.

My favorite toys as a kid were always my toy cars and planes, especially boats in the tub, and I was really excited to design a toy that a young, small me would be a fan of. I’ve always admired the simplicity and fun of classic kids toys, and wanted to play off those ideals while creating something new. The simple cardboard package comes with all parts needed to create the transforming vehicle, as well as a diagram illustrating each one.

COMPONENTS:
Branding, Packaging,
Product Development

ART DIRECTION:
Bryan Satalino 

PHOTOGRAPHY:
Austen Hart

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